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Advertising Planning & StrategyMarket research, target user analysis, brand positioning, campaign theme design, channel selection and budget allocation.
Creative & Content ProductionCopywriting, poster & graphic design, video advertising production, short film shooting, copy polishing and visual creative execution.
Media Placement & Channel OperationOnline delivery (social media, search engines, video platforms, websites), offline advertising (outdoor billboards, subway, print media), live streaming promotion, KOL/KOC cooperation.
Brand Design & VI SystemLogo design, brand visual system, slogan creation, brand image packaging and integrated promotion.
Data Monitoring & Effect OptimizationAd exposure, click-through rate, conversion rate statistics, effect analysis, crowd targeting adjustment and delivery strategy optimization.
Integrated Marketing & Public RelationsEvent marketing, hot spot marketing, crisis public relations, social media operation and full-link marketing solutions.